Bill Graham has been promoted to the position of president and general manager of Beiersdorf Inc.  He is responsible for the strategic direction, growth and success of the U.S. affiliate. He has served as the vice president of sales for Beiersdorf Inc. since April 2007, reshaping the U.S. sales organization to create competitive advantage for the company. Prior to joining Beiersdorf, Graham held a number of senior leadership positions at Novartis Consumer Healthcare, Bristol Myers-Squibb and Unilever.